The American Cigar

The American Cigar

Not only is The American hand rolled in the United States with American heirloom tobaccos, but all of the materials used to make and package The American come from the United States as well.

.• Wrapper tobacco grown in Florida
• Binder tobacco grown in Connecticut
• Filler tobacco grown in Connecticut and Pennsylvania
• Cigar molds made Florida
• Cellophane tubes made in Pennsylvania
• Boxes designed and made in Florida with wood from Ohio, ink from Illinois, and hinges from Massachusetts
• Labels and bands design in New York and printed in Florida on paper from Wisconsin and ink from North Carolina
• Inside booklet designed and printed in Florida with sketches drawn in Massachusetts on paper from Wisconsin and inks from Florida

 

Introducing The All-American Cigar

In 1895, my great-grandfather, Julius Caeser Newman, founded our family business. Four generations later, the J.C. Newman Cigar Company is the oldest family-owned cigar company in the United States of America. There are many old, multi-generational family businesses in the premium cigar industry. What sets us apart is
that J.C. Newman Cigar Co. is the oldest family-owned premium cigar maker in the United States.

As we began approaching our company’s 125th anniversary, my wife, Ariel, had the idea to create an all-American, handcrafted cigar – something that had not been done for decades. Her vision led to this project. The American was the first cigar rolled in our “El Reloj” factory in Tampa, Florida when it opened in 1910. To celebrate
our company’s 125th anniversary, we have relaunched this historic cigar brand.

What makes The American unique is that it is the first 100% all- American cigar. From the tobaccos to the cigar molds to the boxes, labels, and cigar bands, everything about this very special cigar is made in America.

This project speaks to the heart of who we are: a four-generation American family business still owned and operated by the founding family. When you light up The American, you are celebrating the centuries-old tradition of handcrafting premium cigars in America.

 

About Ybor City and El Reloj 

 

Traditionally, each Tampa cigar factory had a nickname. Our factory is known as “El Reloj,” which means “the watch” in Spanish, because of the factory’s six story clock tower. Neighbors used the clock tower and its large bell to tell time and as a signal for when to go to work or school, to return home, and to go to sleep.

In 1951, the Regensburg company that built El Reloj went out of business. Two years later, my great-grandfather fell in love with the building and bought it and decided to relocate his family and cigar business from Cleveland, Ohio.

Today, we roll two types of cigars in El Reloj. First, skilled cigar rollers use hand-operated, antique cigar machines from the 1930s to roll value-priced cigars. Additionally, we roll The American and other cigars entirely by hand.

In the middle of the 19th Century, cigar makers fled Cuba and settled 90 miles to the north in Key West, Florida. In 1885, Vicente Martinez Ybor moved his cigar factory from Key West to what was then an undeveloped area north of the small town of Tampa. Soon, others followed
and the new community became known as “Ybor City.”

Within a few years, the cigar industry transformed Tampa into the largest city in Florida. At its peak in the early 20th Century, Tampa had more than 150 cigar factories and 10,000 cigar workers who rolled more than 500 million cigars a year by hand. Tampa was internationally known as the “Fine Cigar Capital of the World.”

When El Reloj opened in 1910, it was heralded as the largest and finest cigar factory in the world. It was designed for 1,000 cigar workers and built at a cost of $75,000. It has a red brick exterior with wooden beams, a sloped slate roof, and a distinctive clock tower. Like most cigar
factories in Tampa, the factory has three floors and a basement, runs east and west, and is 50 feet wide. It has tall ceilings and large windows to maximize the amount of natural light.

 

History of The American

The American cigar brand was created in the 1880s by E. Regensburg & Sons, a well known cigar company in New York City. These cigars were first rolled at Regensburg’s cigar factory on Canal Street in Lower Manhattan. By the end of the nineteenth century, The American had become very famous.

In the early 1900s, the Regensburgs decided to move their operations from New York to
Tampa, Florida because Tampa had become internationally known as the “Fine Cigar Capital of the World.” They built the “El Reloj” cigar factory in Tampa’s Ybor City cigar district. When El Reloj opened in 1910, The American was the first brand of cigars rolled in our factory. More than a century later, we have recreated The American’s original shield and cigar band from the late 1800s.

About the Flag in the Shield

With The American, we have recreated the original shield and cigar band from the late 1800s. Many have asked why The American’s shield includes the Puerto Rican flag. Like Cuba, the Dominican Republic, and other Caribbean islands, Puerto Rico has a rich tobacco heritage. Puerto Rican revolutionaries exiled in New York City created a flag similar to Cuba’s to support their campaign to liberate the island from Spanish rule. In support of this fight for independence, this flag design was incorporated into The American shield and cigar band when the brand was created in the late 1800s. Puerto Rico adopted this design as its official flag many decades later in 1952.

J.C. Newman Announces the Launch of The American on May 31

J.C. Newman Announces the Launch of The American on May 31

J.C. Newman Cigar Company, America’s oldest family-owned premium cigar maker, is excited to announce the launch of The American cigar brand at two simultaneous events in Orlando and Tampa on Friday, May 31:

Date:               Friday, May 31

Time:               6:00 p.m. to 10:00 p.m

Locations:

Corona Cigar Co.
7792 W. Sand Lake Rd.
Orlando, FL 32819

Featuring:
Jeff Borysiewicz
and Drew Newman   

 

 

Davidoff of Geneva Since 1911
4142 W. Boy Scout Blvd.
Tampa, FL 33607

Featuring:
Bobby  Newman
and Eric Newman

 

 

What makes The American unique is that it is the first 100% American cigar.  These luxury cigars are hand rolled by Americans in a historic United States cigar factory using heirloom American cigar tobaccos.  The boxes, bands, labels, cigar molds, cellophane tubes, and other parts of this unique project are all made in the United States as well.

“The American speaks to the heart of who we are: a four-generation, 124-year-old, American family business,” said Drew Newman, great-grandson of company founder J.C. Newman.  “Our country’s rich premium cigar tradition dates to the Colonial Era.  As an American, I wanted to prove that we could hand roll a world-class cigar in the United States using American tobaccos.  I am thrilled that we have created an outstanding all-American cigar.”

 

The American is the first cigar rolled with Florida Sun Grown wrapper, grown by Corona Cigar Co.’s Jeff Borysiewicz in Clermont, Florida.  The binder is Connecticut Broadleaf grown by eighth-generation family farmer Jon Foster and the filler is a blend of Foster’s Connecticut Havana tobacco with tobaccos grown by the Mennonites in Lancaster County, Pennsylvania.  

“We are delighted to see our exclusive Florida Sun Grown wrapper tobacco being used on a cigar that is hand crafted in America’s ‘Cigar City,’” said Borysiewicz.  “A hundred years ago, it was commonplace for Florida-grown tobacco to be rolled into cigars in Tampa’s numerous cigar factories. We are proud to be working with the Newman family to bring back this long lost cigar-making tradition after a 50 year hiatus.”

The American was the first brand of cigars rolled in J.C. Newman’s El Reloj factory when it opened in 1910 in Ybor City, Florida.  J.C. Newman has recreated this historic brand in El Reloj to celebrate J.C. Newman’s 125th anniversary next year.  In anticipation of this anniversary, J.C. Newman is investing in a major historic restoration of El Reloj.  This project includes a new cigar museum, factory store, handmade cigar factory-within-a-factory, tours, seminars, and event space.  Once complete next year, El Reloj will be the premier destination for cigar tourism in the United States.  

The American will initially be released in four sizes and in boxes of 20 with a suggested retail price of between $16.00 and $19.50.  For more information about J.C. Newman and The American, please visit: http://www.jcnewman.com/the-american.  

What is J.C. Newman PENSA and What Do We Make There?

What is J.C. Newman PENSA and What Do We Make There?

You may have heard the term J.C. Newman PENSA when researching our company, especially in the last few weeks. The name is actually an acronym, the letters of which stand for, ‘Puros de Estelí, Nicaragua Sociedad Anonima.’

This factory, located in the rapidly growing city of Estelí, Nicaragua, is the origin of many of our highly-acclaimed cigars; most notably Brick House, Quorum, and Perla del Mar.

The number of cigars imported from Nicaragua continues to grow year over year and Estelí is the epicenter for the industry. Why is Estelí such a hot spot for Nicaraguan cigars? The soil, the culture, and the people.

Nicaraguan Soil and Growing Region

 

 Estelí, Nicaragua is a major region for tobacco growing and rolling. More than 15 cigar manufacturers have their Nicaraguan operations in Estelí, and that doesn’t even include the tobacco farms.

With its rich, volcanic, fertile soil, tobacco seeds easily take root in the valleys of Estelí. The black soil produces thick leaves that are full of flavor and a unique spice; our Brick House wrapper leaves are grown on farms that are mere miles away from our J.C. Newman PENSA factory.

The growing season falls between September and May. The rainy season occupying most of the summer, reinvigorating the soil for strong, aromatic leaves.

The Factory and J.C. Newman PENSA Employees

 

 

 J.C. Newman PENSA and the over 800 employees there are one giant machine, working in a perfect circuit to bring your favorite cigars to local retailers.

Tobacco comes in from all over Nicaragua (and all over the world) and is fermented, sorted, and stripped at PENSA, giving J.C. Newman full control of the cigar creation process.

Hundreds of skilled rollers make between 400 and 600 cigars daily with such precision and delicacy, it can only be described as an art form.

Future for J.C. Newman in Nicaragua

 

As our cigars continue to grow in popularity, J.C. Newman PENSA continues to expand. Brick House, Quorum and Perla del Mar cigars require more rollers, more quality assurance, and more tobacco that needs to be cured and sorted, every year.

J.C. Newman PENSA is currently the second largest cigar factory in Nicaragua and shows no sign of slowing anytime soon. With a team of master blenders and seasoned cigar makers, J.C. Newman will continue to create new blends and brands showcasing the unique flavor of Nicaragua. The recent addition of the TAA exclusive ‘Ciento por Ciento’ is one such blend example. Keep your eyes on us as we continue to create beautiful Nicaraguan cigars for you to enjoy.

Drew Newman and Early Trips to the Dominican Republic

Drew Newman and Early Trips to the Dominican Republic

My family’s partnership with the Fuentes began in 1986 with the launch of La Unica, our first cigar handmade at Tabacalera A. Fuente in the Dominican Republic. This was followed by the introduction of Cuesta-Rey and our Diamond Crown cigar brands. In 1990, our partnership deepened with the formation of the joint company now known as Arturo Fuente Cigar Company, which distributes Arturo Fuente cigars in the United States.

Because of our close relationship with the Fuentes, my father, Eric Newman, and grandfather, Stanford Newman, would frequently fly down to the Dominican Republic. They went there to meet with Carlos Fuente, Sr., and his son Carlito and to blend and develop new cigars together.

When I was nine years old, I convinced my father and grandfather to take me along with them on to see the Fuentes. I still do not know why they agreed to let a nine-year-old tag along, but I absolutely loved the trip and the experience of traveling with my father and grandfather.

This first trip was the start of an annual pilgrimage for three generations of Newmans. Over the next decade, my father and grandfather planned their March trip to the Dominican Republic around my school’s spring break schedule so that I could travel with them each year.

On the flights from Miami to the Dominican Republic, I remember looking out the window and being amazed at how the color of the water changed from dark blue of the Atlantic Ocean to the beautiful turquoise of the Caribbean. Because the Santiago airport had not yet been built, we flew into the resort town of Puerto Plata. While everyone else on the plane was dressed as if they were destined for the beach, my father and grandfather wore coats and ties. At the airport, we were greeted by Carlito who picked us up in his car and drove us across the mountains to Santiago.

As a young kid, I remember the Dominican Republic as a lush, tropical oasis where everything felt foreign. Not only did everyone speak a different language, but the food, music, and even the driving habits were nothing like home.

On my first trip, I remember walking into Tabacalera A. Fuente and being surprised at how different the Fuente cigar factory felt from “El Reloj,” my family’s historic cigar factory in Tampa. It was large and bustling and, to a small child, the Fuente factory felt like a maze full of adventure.

The bouquet of aromas of the Fuente factory left a strong impression on me. I remember being surprised at how the factory did not have a single smell, but rather different aromas in different rooms due to the various tobaccos being used. More than once, the smell of fermenting tobacco was so overpowering, that I had to run outside to find fresh air.

The days were very long on these trips. Carlito would pick us up from the hotel after an early breakfast and we would not return until after a late dinner at night. The hardest part of these trips for me was that Carlos, Carlito, Stanford, and Eric would frequently work through lunch – frequently forgetting to feed me, too.

During the day, when the grownups were reviewing spreadsheets that I did not understand, I would often sneak away and wander through the factory on my own. I remember being mesmerized at how the cigar rollers would swiftly roll each cigar, one by one, to the beat of the Dominican merengue playing from the speakers. At least once per trip, I would get lost in the Fuente factory and someone would have to help me find my way to the front office.

On my third trip when I was 11 years old, we visited the tobacco farm that would later become known as Chateau de la Fuente. At that point, there was nothing there other than tobacco and barns. This was long before the gazebos, Hemingway House, and other facilities were built. The farm was pretty rugged. At the end of the day, I remember the adults lighting up a prototype cigar made from special tobacco from the farm. Unfortunately for me, the only refreshments that the adults brought with them were ice-cold Presidente beer and Brugal rum. No one had thought to bring water or something else for me so I had to just sit there until they finished their prototype cigars.

One of the things that sets the Fuente and Newman families apart from other cigar companies is that we are two, four-generation family businesses.  Both of our families have been passing the family tradition of handcrafting premium cigars from generation to generation for more than 100 years. 

When my grandfather passed away in 2006, our three-generation trips to visit the Fuentes in the Dominican Republic ended.  Today, however, I am fortunate to be able to continue traveling with my father, Eric, and my uncle, Bobby, to see the Fuentes in the Dominican Republic and our factory in Nicaragua, and to help promote and sell our family’s cigars around the world. 

“It is very special working in a family business. One my proudest moments in our company was at the RTDA (now IPCPR) trade show in 2005. One afternoon, my father, Stanford, and son, Drew, and I decided to walk around the show. As we passed one booth, I overheard another exhibitor say to someone else, “Wow – there goes three generations!” Hearing this filled me with pride and made me feel very grateful to be able to share our family tradition with my father and my son.” – Eric Newman.

 

Rubio to Hold Small Business Field Hearing in Tampa

Rubio to Hold Small Business Field Hearing in Tampa


Washington, D.C. — U.S. Senator Marco Rubio (R-FL), Chairman of the Senate Committee on Small Business and Entrepreneurship, will convene a hearing titled, “Keeping Small, Premium Cigar Businesses Rolling” on Friday, April 5, 2019, at 1:00 PM. Directly following the hearing, Rubio will hold a brief media availability.

The hearing will look at the climate of overregulation of the premium cigar industry, an iconic staple to Florida’s economy. Earlier this year, Rubio re-introduced the Traditional Cigar Manufacturing and Small Business Jobs Preservation Act of 2019, which seeks to exempt premium cigars from excessive and overly burdensome U.S. Food and Drug Administration (FDA) regulations and fees. Last year, Rubio spoke on the Senate floor on behalf of his amendment to save the premium cigar industry after leading a bipartisan letter to the FDA that urged an exemption of premium, hand-rolled cigars from these overreaching regulations, which threaten American premium cigar manufacturers and retailers, and could force this industry of mostly small businesses across the country to close. In 2016, Rubio visited Tampa’s J.C. Newman Cigar Company to meet with workers whose paychecks are being threatened by destructive regulations from Washington. In 2014, Senator Rubio penned an op-ed that called for “a halt to unnecessary federal regulations that threaten” this industry.

The hearing will be live-streamed on Senator Marco Rubio’s Facebook page.

Members of the media planning to attend must RSVP to RubioPressShop@rubio.senate.gov

Witnesses
Mr. Charles Maresca, Director of Interagency Affairs, Office of Advocacy, U.S. Small Business Administration

Dr. Brad Rodu, Endowed Chair, Tobacco Harm Reduction Research, University of Louisville

Mr. Jeff Borysiewicz, President and Founder, Corona Cigar Company and Florida Sun Grown, Florida’s only tobacco farm

Mr. Drew Newman, General Counsel and great-grandson of the Founder, J.C. Newman Cigar Company

Hearing Details:
Keeping Small, Premium Cigar Businesses Rolling
Friday, April 5, 2019
1:00 PM, EDT
Hillsborough Community College, Ybor City Campus
Performing Arts Building
2112 North 15th Street
Tampa, Florida
Note: Directly following the hearing Rubio will hold a brief media availability.

Cigars of Tally: Diamond Crown Lounge

Cigars of Tally: Diamond Crown Lounge

Cigars of Tally Diamond Crown Lounge Grand Opening

On April 4th of 2019, Cigars of Tally opened their second location in Tallahassee, Florida as a designated Diamond Crown Lounge! There’s so much you won’t want to miss – be sure you stop in soon!

Cigar Deals and Special Appearances

From 6 pm – 10 pm on April 4th the Cigars of Tally Diamond Crown Lounge hosted their grand opening party featuring a ton of great deals. Those who purchased any single cigar in the Diamond Crown Royal Family (Diamond Crown, MAXIMUS, Julius Caeser or Black Diamond) received a free Diamond Crown Julius Caeser 1895 cigar. This 1895 is a cigar only available to distinguished Diamond Crown lounges. 

Those who purchased any box in the Royal Family received a free, limited edition, Diamond Crown Double Belicoso Gift set and was entered for a chance to win a Diamond Crown Alexander 160 Count Humidor.

And if the cigars weren’t enough, 3rd Generation Owner and President Eric Newman was on premises, to meet, greet, answer questions and tell some stories about the J.C. Newman family legacy and the story of the Diamond Crown cigar.

The Diamond Crown Lounge Designation

Cigars of Tally has a reputation that proceeds itself. As a staple of the cigar industry in the state of Florida, we are honored to partner with them as they open their second location as a Diamond Crown lounge.

Diamond Crown lounges are places where cigar aficionados can meet up and enjoy an unparalleled selection of fine and exclusive premium cigars. This is a lounge you’ll want to visit time and time again for Diamond Crown events or to relax with other cigar lovers. Cigars of Tally Diamond Crown Lounge offers a wide bar selection to pair with your favorite smoke. The lounge also boasts a number of flat screen televisions, an outdoor smoking patio, and is well appointed with a beautiful humidor full of your favorite premium cigars.

Cigars of Tally Diamond Crown Lounge
Address: 926 Monroe St. Tallahassee, FL 32303
Phone: (850) 727-0085

Thank you to everyone who came out to join us last week! We appreciate your support. Be sure to stop in again soon.

You can see this lounge location and a list of all our Diamond Crown Lounges by clicking here.

J.C. Newman Introduces Limited-Edition Brick House Cigar

J.C. Newman Introduces Limited-Edition Brick House Cigar

J.C. Newman Introduces Limited-Edition Brick House Cigar 

J.C. Newman Cigar Company will release its first Tobacconist Association of America (TAA) exclusive brand, Brick House Ciento por Ciento. 

Brick House Ciento por Ciento offered as TAA exclusive

Handcrafted in J.C. Newman’s Nicaraguan factory, Puros de Estelí Nicaragua, S.A. (J.C. Newman PENSA), Ciento por Ciento only uses tobaccos grown in the rich, volcanic soils of Nicaragua. It is the first Nicaraguan puro blend in the Brick House line, hence the name, which means 100% in Spanish. The wrapper is a Habana-seed, corojo leaf grown in the Jalapa Valley which encloses binder and filler from three of Nicaragua’s mountainous regions. 

Production has been limited to 500 boxes and is only available for purchase by TAA members. The cigars will only be available for purchase at the 2019 conference and will ship by the end of May. At that time, a list of retailers where the cigar is available for purchase will be released.

Brand: Brick House Ciento por Ciento

  • Size: 6 1/4 X 54
  • Box Count: 25

About J.C. Newman Cigar Co.

Founded in 1895 by Julius Caeser Newman, J.C. Newman Cigar Company is the oldest family-owned premium cigar maker in America.  J.C. Newman rolls its El Reloj, Factory Throwouts, and Trader Jacks cigars by hand-operated, vintage cigar machines at its historic cigar factory in Tampa, Florida.  It also hand rolls its Brick House, Perla del Mar, El Baton, and Quorum cigars at the J.C. Newman PENSA cigar factory in Estelí, Nicaragua.  J.C. Newman’s Diamond Crown, MAXIMUS, Julius Caeser, and Black Diamond cigars are handmade by Tabacalera A. Fuente in the Dominican Republic.  With its longtime partners the Fuente family, the Newmans founded the Cigar Family Charitable Foundation, which supports low-income families in the Dominican Republic with education, health care, vocational training, and clean water. 

Ciento Por Ciento Retailers

Diamond Crown Received No. 6 from Tobacco Business

Diamond Crown Received No. 6 from Tobacco Business

The Diamond Crown No. 3

Tobacco Business Magazine recently named the Diamond Crown No. 3 as #6 in their lineup of Top 25 Cigars.

Our line of Diamond Crown cigars is one of our proud legacies here at J.C. Newman, and we are honored to have it make yet another cigar industry publication list. We are but one of 25 distinguished companies on this list and are proud to appear alongside them.

The Diamond Crown Cigar Profile

The Diamond Crown No. 3 has been given a lot of reviews in the past and received a number of tasting notes from distinguished cigar industry professionals.

“Thick and pale with an easy draw and semi-even burn. The smoke is not particularly heavy in texture and the cigar’s salty start mellows to show light creaminess.”

“This squat cigar has an even draw and burn, delivering smooth, soft smoke that is mild and nutty. A well-balanced smoke.”

  • Size: 6 1/2 X 54
  • Wrapper: Connecticut Shade
  • Binder: Dominican Republic
  • Filler: Dominican Republic
  • Strength: Medium

The Diamond Crown Story

In celebration of J.C. Newman Cigar Company’s 100th Anniversary in 1995, Stanford Newman joined Carlos Fuente, Sr., to develop an exceptional series of Super Premium cigars. Stanford dreamed of making the best cigar in the world with no regard for how long it would take or how much it would cost, his dream was realized in the Diamond Crown cigar.

Handmade in the Dominican Republic by the world-renowned Tabacalera A. Fuente y Cia, Diamond Crown cigars are rolled by the very best Master Rollers and undergo rigid quality standards before public release.

Today, the Diamond Crown name has been extended into a complete line of cigar merchandise and accessories as well as a luxury experience in the Diamond Crown Cigar Lounge.

The Black Diamond Radiant Receives 95 Rating

The Black Diamond Radiant Receives 95 Rating

The Diamond Crown Black Diamond 

Cigar and Spirits Magazine recently rated the Diamond Crown Black Diamond as a 95.

The Black Diamond Cigar Profile

The Cigar and Spirits Magazine reviewer gave the following tasting notes. “This dark and toothy robusto burns evenly with an open draw that shows notes of pepper, charred oak, and a bit of licorice sweetness. The cigar reviewed was a Black Diamond Radiant. 

  • Size: 4.5 X 54
  • Wrapper: Sun Grown Connecticut Maduro
  • Binder: Dominican Republic
  • Filler: Dominican Republi

The Black Diamond Cigar Story

The Diamond Crown Black Diamond is available in three sizes: Emerald, Marquis, and Radiant. 

The Radiant recently received a 95 rating from Cigars and Spirits Magazine. Featuring a Connecticut Havana Seed Wrapper, and Dominican Republic Binder and Filler, the Black Diamond is handmade in the world-renowned Tabacalera A. Fuente. 

This cigar is in limited production and is only available in select retailers as the fourth and latest installment in the Diamond Crown Royal Family series of cigars. Tje small batch allows for we the highest standards of quality assurance for each stick. 

The American Cigar and Florida Sungrown Wrapper

The American Cigar and Florida Sungrown Wrapper

The 100% American Cigar

Made with 100% American Tobacco, rolled in the oldest family-owned premium cigar maker factory in America, packaged in American cellophane and placed in a box made from wood from American trees, this is the all American cigar.