Drew Newman created J.C. Newman’s Fourth Generation Cigar Company to honor the American cigar-making tradition by rolling world-class cigars in America using the finest heirloom American cigar tobaccos.
The American was the first cigar brand rolled in J.C. Newman’s historic El Reloj factory when it opened in 1910 in Ybor City, Florida. A century later, The American has been reintroduced as a 100% American cigar, once again hand rolled in El Reloj. This brand honors America’s cigar tradition by rolling world-class cigars in America using the finest American-grown, aged, heirloom tobaccos. From the tobacco to cigar molds to the wood cabinet boxes, everything is proudly grown and made in America.
The American is a flavorful, medium-bodied luxury cigar. As an American puro, it has a unique taste, unlike any other cigar in the world. Its distinctive, earthy flavors are due to soils and climate of the Florida Sun Grown farm where The American’s exclusive Florida Sun Grown wrapper is grown and the cigar’s blend of aged Connecticut and Pennsylvania tobaccos. The American is hand crafted in four sizes and packed in classic wooden cabinets of ten cigars:
Wrapper: Florida Sun Grown, grown by Jeff Borysiewicz in Clermont, Florida
Binder: Connecticut Broadleaf, grown by John Foster in South Windsor, Connecticut
Filler: Pennsylvania Type 41, grown by Mennonite family farmers in Lancaster, Pennsylvania and Connecticut Havana, grown John Foster in South Windsor, Connecticut
From the cigar molds to the bands to the hard wood in the cabinet boxes, The American is a 100% American cigar. In keeping with our commitment to transparency, we proudly showcase all of our American partners below.
HAND ROLLING: EL RELOJ CIGAR FACTORY, TAMPA, FLORIDA
J.C. Newman’s El Reloj cigar factory in Tampa’s Ybor City National Historic Landmark District is the oldest working cigar factory in America. Built in 1910 by E. Regensburg and Sons, this iconic red-brick cigar factory is where we roll The American cigars by hand — the same way that company founder Julius C. Newman did a century ago
WRAPPER TOBACCO: FLORIDA SUN GROWN
After the Spanish-American War, many tobacco growers fled the instability of Cuba and started growing fine cigar tobacco in Florida. By the early 1900s, Florida was the second largest cigar tobacco-growing region in America. In the following decades, this tradition faded and the last last crop was harvested in 1977. Forty years later, Jeff Borysiewicz, owner of Corona Cigar Company, sought to revive this tradition by establishing a 20-acre farm in Clermont, Florida where he grows his famous Florida Sun Grown tobacco, a Corojo 99 seed plant. Jeff’s farm is the closest one to Cuba and its warm, humid climate and mineral-rich soils give its tobacco a unique, earthy taste. The American is the only cigar with Florida Sun Grown wrapper.
BINDER TOBACCO: CONNECTICUT BROADLEAF
In the late 1700s, John Foster’s great grandfather’s great grandfather began farming land in South Windsor, Connecticut. Seven generations and more then 200 years later, Foster Farm continues to grow pumpkins, corn, and premium cigar tobacco on 150 acres of rich, fertile soil in the Connecticut River Valley. John is one of the premier growers of famed Connecticut Broadleaf tobacco, which is used as the binder for The American.
FILLER TOBACCO: PENNSYLVANIA AMISH
In the mid 1700s, the Amish settled in Lancaster County, Pennsylvania and shortly thereafter began growing tobacco for cigars. It was here where the term “stogie” was coined, named after the legendary Conestoga wagons that carried settlers West in the 1800s and their drivers who smoked long, strong cigars rolled with fresh Lancaster tobaccos. Today, Amish families continue this tobacco-growing tradition and spend their summers in the fields growing and harvesting their famous cigar tobaccos. The American’s filler includes a blend of Pennsylvania Amish tobaccos.
FILLER TOBACCO: CONNECTICUT HAVANA
In addition to Connecticut Broadleaf tobacco, John Foster is also the exclusive grower of Connecticut Havana Seed tobacco. This heirloom seed was formerly grown in the Connecticut River Valley decades ago but fell out of favor and stopped being planted until Foster Farms resurrected it a decade ago. This special, aged tobacco is used as the wrapper for J.C. Newman’s Diamond Crown Black Diamond and is also blended in the filler of The American to enhance the complexity of its flavor profile.
CIGAR BOXES: MILLENNIUM WOOD BOX, MIAMI, FLORIDA
Millennium Wood Box is a family-owned business founded by Miguel Cabrera. Miguel and his team hand craft The American cigar boxes in Miami, Florida using basswood that is sustainably and responsibly grown in America.
PRINTING: ACTION LABEL, SANFORD, FLORIDA
Jason Schenck takes pride in his work as one of the leading printers of cigar art. His state-of-the-art presses in Central Florida produce cigar labels and bands for many of the leading cigar brands. Jason and his team print the art for The American on sustainably-sourced papers produced in America.
CIGAR MOLDS: HSA CIGAR MOLDS, DADE CITY, FLORIDA
Nick Cutro’s relationship with the Newman family spans more than 50 years; his uncle was J.C. Newman president Eric Newman’s sixth-grade teacher. Today, Nick uses precision injection molding technology at his factory in Central Florida to make the cigar molds used in El Reloj for The American and for many other cigar factories in the Dominican Republic, Honduras, and Nicaragua.
CELLOPHANE TUBES: REYNOLDS PACKAGING, GREEN BAY, WISCONSIN
After being hand rolled, The American cigars are aged for six months in the basement aging rooms of El Reloj in order to allow their complex flavors to marry and mature. Afterward, they are taken to the factory’s second floor to be inspected and color sorted before being individually banded and placed into protective cellophane tubes by hand. The cellophane tubes are made by Reynolds Packaging in Green Bay, Wisconsin.
Find The Closest The American Retailer Near You
This limited-edition cigar case is unique because both the case and the special cigars inside are all-American. Both the case and the cigars were made in the United States using all-American components. J.C. Newman is releasing 350 cases with a suggested retail price of $300.
“The American Black Bison cigar case celebrates the centuries-old tradition of American cigar making,” said Drew Newman. “The craftsmanship of the case and the cigars contained inside is exquisite, and I am very proud that this case is all-American.”
The case was handcrafted by Brizard and Co. in California using leather from one of the most iconic symbols of the United States, the American Bison. The Bison leather used in this cigar case came from Ted Turner’s ranch in Montana. Inside are three cigars from the first release of The American cigar in 2019. They were rolled in 2018 with wrapper from the 2016 crop of Florida Sun Grown tobacco. These cigars have been aging in the basement Cigar Vault of J.C. Newman’s 113-year-old El Reloj cigar factory in Tampa, Florida, for the past five years.
7″ x 47
7″ x 47
6 1/8″ x 52
6″ x 54
5 1/2″ x 56
4 1/2″ x 50
WRAPPER: Florida Sun Grown
BINDER: Connecticut Broadleaf
FILLER: Pennsylvania and Connecticut Habano
FACTORY: J.C. Newman El Reloj
Cigar Journal: Best Cigar; USA 2020
INTERESTED IN CIGARS FROM THE UNITED STATES?
SIGN UP FOR OUR NEWSLETTER